Studio Roosegaarde

Studio Roosegaarde

We create landscapes of the future. Creativity is our true capital.

About Us

About Us

As a social design lab, Dutch artist and innovator Daan Roosegaarde and his team connect people and technology in installations that improve daily life in urban environments, spark the imagination and fight the climate crisis. Clean air, clean water, clean energy, and clean space are their new values, and light is their language.

Internationally acclaimed works include WATERLICHT (a virtual flood showing the power of water), SMOG FREE PROJECT (the world's first outdoor air purifier which turns smog into jewellery), SMART HIGHWAY (roads that charge throughout the day and glow at night), SPACE WASTE LAB (visualising and up-cycling space waste), world's first URBAN SUN (cleans public spaces of the coronavirus) recently SEEING STARS (switching off all the city lights to bring back the stars), the new organic fireworks SPARK, and the world's largest FIREFLY GARDEN in Bali.

Roosegaarde’s mantra 'Schoonheid’ is a Dutch word with two meanings: ‘beauty’, as in creativity, and ‘clean’, as in clean air and clean energy. For Roosegaarde these should be fundamental conditions of daily life.

In his Phaidon monograph, he says: "We first have to imagine a better future and only then can we create it. People won't change because of numbers. But if we can trigger curiosity for a better world, that's how to activate people. I don't believe in utopia, but in protopia; improving the world around us step by step."

Studio Roosegaarde is located in a former glass factory in Rotterdam harbour in the Netherlands, also known as the Dream Factory. This is where innovative concepts are developed into artistic installations. The Studio has vast experience with public space commissions in smart cities like Rotterdam, Beijing, Paris, Eindhoven and Stockholm. The Studio also initiates research projects for new social innovations in collaboration with universities or partnerships, for example with NASA and BMW. In Dubai, there is a pop-up studio.

Studio Roosegaarde has exhibited at the Rijksmuseum Amsterdam, Stedelijk Museum Amsterdam, Design Museum in London, Tate Modern, the Mori Art Museum in Tokyo, the Musee des Arts Decoratifs in Paris, Google Zeitgeist and the Victoria & Albert Museum, and is the recipient of international innovation awards such as the Shenzhen Global Design Award.

The ongoing DreamScapes series is a collection of groundbreaking projects showing the beauty of a sustainable society. A DreamScape is a dream turned into reality to improve the world. The first four DreamScapes are GROW, Urban Sun, Seeing Stars and SPARK. GROW is an homage to the beauty of agriculture, which has reached more than 665 million people. Urban Sun cleans public spaces of the coronavirus and reached more than 850 million people. In Seeing Stars, our UNESCO-partnered project, we bring the stars back to your street by switching off all the city lights. Organic fireworks SPARK is a new sustainable celebration, as an alternative to polluting traditional fireworks. In collaboration with MediaMonks, Roosegaarde produces movies for each DreamScape. The DreamScapes series is open for commissions by governments, entrepreneurs, and others to transform challenges into mesmerising stories and inspiring solutions.


Daan Roosegaarde

Dutch artist and innovator Daan Roosegaarde (1979) is a creative thinker and maker of social designs that explore the relation between people, technology and space.

From an early age, Roosegaarde was inspired by nature’s gifts, such as luminous fireflies or jellyfish. His fascination for nature and technology features in his iconic works, such as SMOG FREE PROJECT (the largest outdoor air purifier, which turns smog into jewellery), VAN GOGH PATH (bicycle path which glows at night), and URBAN SUN which cleans public spaces of the coronavirus.

Roosegaarde studied Fine Arts and graduated from The Berlage Institute in Rotterdam with a Master in architecture. He founded Studio Roosegaarde in 2007, where he works with his team of designers and engineers on landscapes of the future.

Daan Roosegaarde is Young Global Leader at the World Economic Forum, visiting professor at the University of Monterrey in Mexico, an advisor for Design Singapore Council, a professor Design & Innovation at Tongji University Shanghai, and a member of the NASA Innovation team. He has been selected by Forbes, WIRED and Good 100 as a creative change maker and has received numerous prestigious awards including: the Shenzhen Global Design Award, Ethics Ethical Award, LIT Lighting Design Award 2019, World OMOSIROI Award Japan, Beijing Media Architecture Award, Design Project of the Year Dezeen Award, London Design Innovation Medal, the INDEX Design Award, DFA Gold and Grand Award Hong Kong, LIT 2017 Lighting Designer of the Year Award, Platinum A'Design Award 2017, D&AD Awards 2017, Core77 Design Awards 2017, Dutch Artist of the Year 2016, the World Technology Award, two Dutch Design Awards, the Charlotte Köhler Award, and China's Most Successful Design Award. He has exhibited at the Design Museum London, Stedelijk Museum Amsterdam, Rijksmuseum, Tate Modern, Tokyo National Museum, Le Musée des Arts Décoratifs Paris, Victoria & Albert Museum, and various public spaces across the globe.

Daan frequently lectures worldwide including at TED and NASA, where he shares his visionary ideas and projects. Phaidon has published a monograph of Daan Roosegaarde.


TED lecture by Daan Roosegaarde

Team & Jobs

As a high-end international design firm, we work with the best people to create an innovative working environment. Studio Roosegaarde is a team of dedicated designers, project managers, engineers, and specialists.

How can we capture and upcycle the 8.1 million kilo of space waste? How can we design new sustainable fireworks? Are you ready to upgrade the world?

We Are Hiring
Studio Roosegaarde is looking for a Designer, Junior Designer, and a Design Intern. Are you a creative go-getter who wants to transform radical ideas into reality? If you are excited about the opportunity, we’d love to hear from you. Please send your updated CV, portfolio, and a brief cover letter explaining why you want to join Studio Roosegaarde to Use “[Position] - [Your Full Name]” as the subject line of your email. Let’s start the conversation and see what we can create together.

Studio Roosegaarde would like to thank the following people for their contribution:

Design &
Stan Claus
Dusty Thuss
Philippe van Aerde
Jord Alma
Job Althof
Gabriele Aroni
Daniel Boda
Tiddo Bakker
Erik Swaagstra
Ruud Bijnen
Liza Blummel
Bertram de Boer
Sander Boer
Bart Bouwman
Sebastiaan Bouwmeester
Leendert Brak
Rik Burger
João Carneiro
Bruce Ferwerda
Natanael Gama
Katie Gaudion
Liam Gilbertson
Kelvin Godee
Fanny Gonzalez
Ward Groutars
Yorick Groot
Amber van Hauwermeiren
Chris Kievid
Pim Hendriksen
Nora Louise Hoekstra
Bart den Hollander
Koen Hoofd
Thomas Huster
Corniël Joosse
Erik Keijzer
Theo Knoester
Jelger Kroese
Thomas Kuiper
Bart Kuijper
André Maia
Peter de Man
Sabine Marcelis
Anna Kay Mastenbroek
Milou van Min
Ricardo Pluijmers
Mafalda Rangel
Emil Salomé
Mark Schouten
Rocky Schouten
Tessa Steenkamp
Boaz Stolk
Jop Struik
Ruben Thier
Pepijn Thissen
Simon Tretter
Pim Vellenga
Tom Vens
Lars van Vianen
Teun Vinken
Kimmo Virtanen
John Vlaming
Pepijn Vrielink
Iris van der Wal
Jolan van der Wiel
Lara Vlasman
Tim Lin
Thijs Res
Sarkis Benliyan
Emmet Norris
Lola Giuffre
Joost Alkemade
Jaromir van Vliet
Jack Smith
Koen Steger
Willem de Kam
Management &
Jenneken Aarssen
Helen Hartmann
Robert Bolwerk
Cezanne Noordhoek
Paul van den Berg
Martine Trouwborst
Hanne Lemson-Niessen
Jae Eun "Jane" Lee
Hannes Trooster
Niek Rietbergen
Marieke Müller
Annelies van Eenennaam
Mathijs Goorhuis
Sarah Schulten
Jamaica den Heijer
Charlotte de Mos
Lidi Brouwer
Nienke Dijkstra
Vivian Song
Stefanie Viering
Jie Xiang
Rosanne van der Putten
Loes Bruinenberg
Shang Shi
Dielian Dijkhoff
Bastiaan van der Sluis
David van Gemeren
Felix Kops
Ruben Hamelink
Anna Havas
Anja Doedijns
Annabella Rijksen
Judith Eppinga
Maikel Fleminks
Nini van der Waals


NASA, City of Rotterdam, MediaMonks, Embassy of the Kingdom of the Netherlands in China, ESA, Ministry of Infrastructure and Environment the Netherlands, China Central Government Ministry of Environment, TIME, Fortune, Wallpaper*, Rijkswaterstaat, Corning, Stichting Doen, Port of Rotterdam, Eindhoven University of Technology, Win World, Dutch District Water Board Rijn & IJssel, ING, Dutch District Water Board Flevoland, Nuit Blanche Paris, Amsterdam Airport Schiphol, City of Lille, Netherlands Media Art Institute Amsterdam, CBK Rotterdam, Sydney Biennale, Scanlan & Theodore and others. For specific information please contact us via e-mail.